A little support makes a big difference

Media centre

Media: reporting on dementia

A few important things to remember when reporting on dementia.
Media releases

Dementia Action Week media releases

A little support makes a big difference this Dementia Action Week

Discrimination is inevitable for people living with dementia 

Dementia Australia media releases 

Media contacts

Key facts and statistics for media 

Information about the key facts and statistics about dementia in Australia. 

Dementia Language Guidelines 

Guidelines for appropriate, inclusive and non-stigmatising language when talking or writing about dementia and people living with dementia. 

Guidelines for media reporting on dementia 

A few important things to remember when reporting on dementia. 

Media plays a crucial role in conveying ideas and associations to the general public. Integral to raising public understanding of dementia is the need to communicate images and language which are positive, whilst remaining realistic to the nature of the condition.  

  • Media can contribute to ensuring the dignity and rights of people with dementia with coverage which recognises that people with dementia are defined by who they are not by their diagnosis. 
  • Positive images are an important component to removing the fear and stigma surrounding dementia, and help make the issue one that people are more encouraged to acknowledge and address. 
  • Interviewing a person with dementia may require patience. Be prepared to allow more time for answers and be willing to repeat questions if necessary 

View full guidelines 

Guidelines for student journalists 

Dementia Australia has a small media team and although we will do our best to answer your questions we may not always have the capacity to help.